Data quality Data Curation Data Authentication Data reduction Data Completion Dialer stats Specialist in fixing broken data Fraud verification Social data tapestry Big data analytics Pockets of growth


What is Big Data?

The volume and detail of information captured by organisations and the rise of social media has contributed to exponential growth in data to date and will continue to do for the foreseeable future. Organisations ability to analyse these big data sets will ensure they stay ahead of their competitors, increase market share while being able to deliver innovative solutions to their consumer bases while increase profits. We have seen many of our client’s that already have the data they need to achieve this however they do not have the ability to do this internally due to a myriad of circumstances, one of them being the demand for data scientists far outweighs the supply globally. It is predicted that in five years time there will be a great shortage of talent with deep analytical skills with the ability to analyse big data which enables managers to make effective business decisions.


Big Data Scientists

Data Science is a discipline that incorporates varying elements and builds on techniques and theories from any fields including math, statistics, data engineering, pattern recognition and learning, advanced computing, visualization, uncertainty modelling, data warehousing, traditional research and high performance computing with the goal of extracting meaning from data and creating data products.


Benefits of Big Data

Data is found in every industry and business function today and our ability to work your big data can add the following value to your organisation:

  • Increased operating margins
  • Improved efficiency
  • Improved quality
  • Reduction in expenditure
  • Mitigation of fraud
  • Improved bad debts recovery rates
  • Improved sales conversion rates
  • Greater product uptake
  • Market share growth
  • Cost Control (i.e. Campaigns)
  • Improved management decisions
  • Forecasting
  • Narrower segmentation of customers
  • Precisely tailored products/services
  • Innovation
  • Real-time insights
  • Increase revenue by identification of areas where customers are located
  • Discover what areas your competitors are targeting
  • Fix unworkable data